Usually corporations make us cry. Today, Nabisco made us smile. Like, a lot.
So, Nabisco made a snack ad featuring families. And—wait for it!—they didn't depict a classicly WASP-y golden retriever lovin' familial unit! Instead, they opted for a multi-ethnic family, a rocker dad family and, gasp! a family with two dads. The unabashedly calls all these families "wholesome" — so you can probably guess what happened next.
Mayhem. Absolute mayhem.
At least, that's what One Million Moms would have you believe. On their website, they deem the ad offensive and referred to LGBTQ acceptance as a "culture war." For a group that wickedly exaggerates in its name alone (please bitches, we saw your Twitter. We saw your Facebook. You do not have a million members-let alone mothers), we're not terribly surprised by this hurtful hyperbole. Though One Million Moms' social media pages admittedly preaches love more than hate, we're particularly offended by the phrase "culture war." The term has been applied to Evangelical agenda frequently in the past, but there's just something cringe-worthy about attaching it to something associated with love. Especially the sweet dads! And their big-cheeked baby!
Anyway, Nabisco was totes on our side. Despite the ugliness of the backlash, they managed to make something beautiful. We don't want to give it away, but it's definitely a squeal-worthy moment for love and art. The top video is the original ad and the one below is Nabisco's extended ad to include their reaction to the first ad. Does it seem a bit like a publicity stunt? Yes, but it does have a good message—so who cares?
