Winona Dimeo-Ediger

Princess Awesome celebrates the wonderful weirdness of little girls. And we're celebrating that.

The thing is, we soak in these body-judging lessons from a very young age, before we even know how damaging they are. Some of the messages are implicit, like when we see a fat girl getting made fun of on the playground (or, for many of us, when we are the fat girl getting made fun of on the playground) and learn that being fat is not just wrong, it’s a punishable offense.

If you don’t have a pair of pixie pants, girl, you need to get a pair of pixie pants.

Target’s lack of gender signage is obviously a sinful, confusing disaster. You should definitely never shop there again. But just in case you ever need to buy a gift for your kid and Wal-Mart is closed, here are some tips for how to navigate the Godless dystopia that is the new unlabeled toy section of Target:

Seriously, I’m usually a “six sugars and a ton of cream” girl, but I drink Kao Jai black!

The customer is always right but they are not always sane. The customer is always right but they are not always sane.

"Your quest to stay true to your retro aesthetic is not impossible. Here are a few tips for incorporating your love of vintage into a modern, casual wardrobe."

Hopefully you say “I love you” to your partner as often as possible. But how often do you tell them you like them? Because as much as we might take loving each other for granted, liking each other isn’t always guaranteed, and it’s rarely vocalized.

Dear Winona,

From personal insecurity to medical issues to office dress codes, summer months don’t always translate to open toe shoes. Here are a few summer shoe options that are stylish, comfortable, and seasonally appropriate, all without showing any toe.